Its true that generally most people ignore ads and prefer to read news. People go “ad blind” to ads when digesting news as its pretty much more interesting to read.

The reason why a printed newsletter fails often to hit the spot is ads and poor design these are the two primary factors. The goal of a newsletter is to keep customers up to date with your products and services, this is the ideal scenario.

News is what sells your product and newsletter printing really keeps you in touch with you clients and in addition, creates more sales opportunities. There are many printing options from Digital to Litho Printing , making it eye catching and correct use of colors also plays a large part as does a professional logo,

Ideal newsletter printing has more than 75% of useful content and maybe 25% (max) of advertisements, there are additional color options for example 1,2 color however full color is best, you need to bear in mind 2 key points for success:

-         Your newsletter needs to be eye catching and professional – not full of Ads.
-         Choose the right paper for printing.

Keep these points in mind, and more often you will have a winner.

Links:
Cheap Leaflet Printing
Letterhead Printing
Brochure Printing